Social Media and Saving the Environment: Clicktivism or Real Change?

Shannon Dosemagen, co-founder of Public Laboratory for Open Technology and Science, writes in Huffington Post about the benefits and challenges of the increasing interactions between social media usage and environmental campaigns:

Social media has become an important tool for providing a space and means for the public to participate in influencing or disallowing environmental decisions historically made by governments and corporations that affect us all. It has created a way for people to connect local environmental challenges and solutions to larger-scale narratives that will affect us as a global community.